Adam Hessel is a globally renowned and innovative creative leader who has made a significant impact on the healthcare sector's creative landscape. His reputation is built on a track record of consistently surpassing client expectations while remaining steadfast in upholding brand objectives and strategic vision. With a keen ability to elevate the capabilities of his teams, Adam is known for his rapid assessment of what it takes to achieve excellence. His unyielding drive has solidified his position as a transformative leader, propelling agencies to unprecedented levels of creativity and placing them prominently on the industry map.
Currently serving as the Chief Creative Officer at Ogilvy Health North America, Adam holds a pivotal role in overseeing all creative endeavors, including AOR, PR, Med Comms, and Payer. He is an integral part of the Executive Leadership Team, Ogilvy's Worldwide Creative Council, and Ogilvy's Health Global Creative Community. Prior to his tenure at Ogilvy Health, Adam distinguished himself as the Chief Creative Officer at Harrison & Star, where he spearheaded the agency's transformation from a science-focused entity into a dynamic creative healthcare agency. Throughout his career, he has collaborated with influential figures in the advertising world, contributing his expertise to agencies such as GSW, Deutsch, SpikeDDB, TBWA Chiat Day, The Kaplan Thaler Group, and Publicis.
Adam's creative work has earned him a multitude of prestigious awards within the industry, including Cannes Lions, The One Show, Clio Awards, D&AD, New York Festivals, Andy's, LIA's, and The Creative Floor. Notably, he holds the esteemed #1 ranking by Lürzer's Archive.
A committed leader, Adam consistently challenges the boundaries of creativity, shatters barriers, and conceives larger-than-life ideas. His passion, diligence, and unwavering pursuit of excellence set him apart. Adam firmly believes that creativity knows no bounds and welcomes every challenge that comes his way. If you seek a confident and visionary leader to help you push the limits of creativity, Adam is the ideal collaborator.
Bruno Rebelo serves as Executive Creative Director at Grey New York for Health/Wellness/Pharma, bringing his unparalleled vision to elevate the agency’s industry standing.
His remarkable ascent to creative leader began when he was just 24 years old and overseeing healthcare advertising in LATAM for WWP, serving clients like Johnson & Johnson and Roche. During that time, he played a pivotal role in making McCann Health Latin America the most creative and fastest-growing office in the region.
And prior to joining Grey, Bruno orchestrated the transformation of McCann Health New Jersey, helping to secure the office's first-ever Cannes Lion and global recognition as the 2nd Most Creative Agency in 2022, per the Cannes Lions report.
Guy is a Brazilian Art Director hailing from the sun-drenched shores of Rio de Janeiro. At Ogilvy Rio, his consistent work for international clients such as Coca-Cola, Dove, GSK, Billboard Magazine, FIFA, and the Olympic Committee led him to progress quickly.
Ever hungry for a challenge, he decided to move to the mean, grey streets of old London town and brave the frozen wastes of pharma healthcare advertising. Unbelievably, this turned out to be a very good idea and since then Guy has also worked at Langland, VMLY&R London, Area23, and is now at Grey NY.
His work has collected over 50 awards, including a Grand LIA, some pencils at the D&AD, and 3 Gold Cannes Lions. He lives to see his work make a positive, real-world difference and feels this occurs much more often in healthcare than in any other sector. From time to time, he goes back to Brazil to reconnect with old friends, recharge his vitamin D levels and revel in now being excitingly ‘foreign’ wherever he goes.
Collette has dedicated most of her career to the healthcare industry and wouldn't have it any other way. She believes that great work begins and ends with a big idea — big enough to elicit awe, wonder, delight, and even envy. Moreover, she believes it takes discovering extraordinary creative talent and giving them the platform and empowerment to do great work. It takes empathy and understanding to see things from the customer's perspective to deliver work that has the power to change lives.
After spending over a decade at Publics/Digitas Health and Evoke — agency experiences that fueled her career, she found herself in a new challenge. Collette joined Dentsu to help set the course for the launch of Dentsu Health, a commitment and ambition to unlock opportunities for growth across the network. As Global CCO of Dentsu Health, she inspires a new generation of creative talent.
She has had the privilege of serving on the Pharma and Health & Wellness Juries at the Cannes Lions Festival, Clio Health Awards, New York Festivals, London International Awards, and The One Show. Most recently, she served as a Jury Chair of Clio Health and, in 2022, a Jury President of the London International Awards for Craft. In 2017, she received the DTC Vanguard Award for driving innovation in consumer health launches. Collette's work has been awarded for creative excellence by CANNES Lions, LIAs, Cresta Awards, MM&M Awards, ANA Multicultural Awards, DTC Awards, RX Club, Addy Awards, and Creative Floor.
Amy Fortunato is an award-winning creative director with experience working in NYC and London. Her work has been recognized by prestigious award shows like Cannes Lions, Clio, One Show, Art Directors Club and the London International Awards. She recently served on the 2022 Clio Health film, print, and OOH juries. She is passionate about inspiring the new generation of creatives in the industry and has served as a creative mentor in The One Club’s Mentor & Creative program. A true believer that creativity adds incredible value to brands, Amy brings a proven track record of developing breakthrough creative ideas to solve brand challenges. Amy strives to understand her audience, how to reach them, and tap into what they are interested in to develop creative solutions at the intersection of culture and health. Her goal is to make advertising less of an interruption and more of something people want to engage with. Amy was a creative lead on “Thirst,” a short film about sexual equality that outsmarts social media censorship using metaphors that cannot be flagged or hidden by A.I. She was also part of the team that created Skindeep, an animated film for EmpowHer NY that helped bring attention to the emotional and psychological consequences of race-based traumatic stress. She was one of the minds behind Scrollaby, a sleep app that hacks into the nightly habit of doomscrolling to allow users to scroll through content crafted and curated for the sole purpose of sleep. Her work for diaTribe to combat childhood diabetes and the International Women’s Health Coalition to raise awareness and action around child marriage were both effective and creatively recognized. After more than 15 years of successfully leading creative teams and running brands at the top healthcare agencies, she is focusing on what she is most passionate about: telling great stories and creating impactful work as part of The Workshop at Klick Health.
Aleisia Gibson Wright is the Founder and President of GW Health Public Relations, a next-generation agency redefining how healthcare organizations connect, with purpose, empathy, and edge. With over two decades of experience launching pharma products, shifting narratives, and elevating brand stories, Aleisia knows how to meet people where it matters - through what drives human engagement - culture and lived experience. A PRWeek Top 30 Health Influencer, her work spans pharmaceuticals, biotech, and healthcare, leading breakthrough campaigns in areas like weight loss, diabetes, rare diseases, oncology, and more. She brings not only strategy and savvy, but soul to every project. Aleisia has served as a juror for some of the most prestigious honors in the industry, including the Cannes Lions Health & Wellness, New York Festivals Health Awards, and PRWeek Purpose Awards, where she’s helped spotlight the campaigns that are moving the needle. A sought-after speaker, moderator, and media contributor, Aleisia is a trusted voice at the intersection of culture, communications, and healthcare.
She is currently Chief Creative Officer at Ogilvy and just this year was recognized by The Drum as one of The World’s Most Awarded Chief Creative Officers.
At her prior postion, Renata was the first Global Chief Creative Officer at Wunderman Thompson Health. She has spent much of her career at WPP agencies including VMLY&R and Grey. During her 10 years at what was then Y&R where she was regional creative director, she oversaw 19 countries and led three main creative centers of excellence.
During her time at AREA 23, just in 2022 Renata won over 30 awards including a Grand LIA in Art Direction in Pharma & Medical Craft plus several golds at the London International Awards, a Cannes Lion, 6 Clios, 5 MM&M awards, and 4 Bricks at the Creative Floor among many other renowned creative shows.
She has served as a juror at the London International Awards, Clio Health Awards, The New York Festival Global Awards, Fierce Pharma Marketing Awards, Clube de Criação do Paraná (Brazil) plus many Luerzer’s Archive student and work selection juries. She was part of the 50/50 Initiative from the Art Directors Club whose goal is to bring equal gender representation to the creative industries, specifically in award show juries, speaking engagements and boards of directors.
Renata was born in the US and grew up in Brazil, and she has a multinational family with her brother being German, her sisters Brazilian, one grandfather British and the other Portuguese. Renata hails from a variety of influences and she believes in breaking barriers and bias, given that human truth resides in the center of different points of view.
Renata is passionate about transforming thought-provoking ideas into stunningly crafted work. She is a champion for giving a voice to diversity and generating inclusiveness, to create an environment full of collaboration and creativity. She believes that not only must our industry give meaning to science, but it must also be a trailblazer in improving health all over the world.
With over 20 years of experience in advertising, Marty combines outstanding creativity with superior knowledge of the industry and constantly pushes the boundaries of creativity by bringing together art and science to inform work that will drive human impact and behaviour change.
Marty serves as the CCO of TANK Worldwide, where his creative vision since joining in 2015 has helped TANK become a global leader in the health and wellness space today with offices in New York, Toronto, London, and Montréal. TANK has become one of WPP’s fastest growing agencies, driven by Marty’s creative teams that are reinventing the role of health/wellness agencies by crafting ambitious, impactful stories.
His work has spanned the globe and won numerous awards along the way across Cannes, the LIA’s, The One Show, The Webby Awards, Clio Health, the Lisbon Health Awards, New York Festivals, the Anthem Awards, Epica Awards, Applied Arts, the Rx Awards, and Communication Arts.
Marty has sat on multiple juries including the LIA’s inaugural pharma jury, Cannes Lions Health & Wellness jury, The One Show, Young Lions, The Webby Awards, Clio Health, New York Festivals Health, the Lisbon Health Awards, the Anthem Awards, the Marketing Awards, the MM+M Awards and the Rx Awards.
Mentoring young creatives is not limited to Marty’s own agency – he annually participates as a coach in LIA’s Creative LIAisons program. Marty is also highly sought-after as a guest speaker, drawing on his extensive expertise to offer valuable insights and strategies. His passion for all forms of artistic expression makes him a unique creator who stands out for his ability to solve a problem by turning an idea into a beautiful piece of work that can positively impact human lives.
As a member of the EVERSANA INTOUCH Leadership team, Susan brings strong creative vision and business acumen to fuel breakthrough campaigns and experiences that resonate.
With more than 20 years of experience in healthcare, marketing, and the digital space, Susan brings a fresh, relevant perspective to inspire teams to deliver highly effective creative for both US and global brands, and for healthcare professional and consumer audiences.
Her healthcare background includes global and US launches in almost every major therapeutic area, for professional, DTC, and DTP audiences. Her work includes campaigns for EpiPen, Pradaxa, JDRF, Nuvigil, Atrovent, and Novartis Animal Health, to name a few.
She is proud of recent work including the Gold Cannes Lions-winning Inequality you Can’t Ignore campaign, award-winning Vyvanse professional campaign, “Erase the Line” for the Chrysalis Initiative, “Data Points to Rare”, “The Last Plaque” for Psoriasis Cure Now, “Fierce for Connor” for Kindness Over MD, and “Defuse the Ticking Lyme Bomb” for Global Lyme Alliance.
Susan was honored to be a speaker at Cannes Lions Health, delivering a standing room only talk, “Social Centricity: Impacting Circles of Influence to Change Behavior,” to be named one of PharmaVoice’s Top 100 Most Inspiring People, and to be an HBA Rising Star during her tenure at FCB. She is pleased to have been named one of the 2023 Women of Distinction by MM+M–but is perhaps most proud to be named the Health and Wellness Jury Chair for New York Festivals!
She received a Bachelor of Arts Degree in Diplomacy and World Affairs from Occidental College in Los Angeles and studied at University of Cairo. She’s a former member of the Writers Guild of America and continues to write her passion and truth every free moment she has.
With over 20 years of advertising experience, Fabio Rodrigues has worked for big consumer brands like BMW, MINI, Johnson & Johnson, and P&G before arriving in the health advertising industry. He is currently VP, ACD at Area 23.
The interest to move to healthcare came from a belief that this is the space that will see the biggest creative innovation changes and advances in the upcoming years.
His work has been recognized by international shows including Cannes, Clios, D&AD, The One Show, LIA, The Global Awards, and others.
With a passion for everything visual, he is a self-taught photographer and retoucher with pieces selected for display in galleries around his home country of Brazil.
Roger has spent close to 20 years in the ad industry; the past six as an art director in healthcare. He’s currently a GCD at McCann Health NY, with previous stints at GSW, Neon, and Harrison+Star. A straight shooter and passionate about innovative thinking, Roger is committed to developing outstanding creative. Some of his past work has been featured in Lürzer's Archive and AdWeek. When he isn't working or enjoying time with his daughter, Roger is off somewhere yearning to be the Vice President of Common Sense for a major motion picture studio.