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FILM TECHNIQUE | CRAFT - Production Design/Art Direction
Skip the Drama: White Knights
  • Gold
  • Single (1 main execution, 1 Case Study/supplemental)
  • USA
  • FCB Health New York, an IPG Health Company
  • Exact Sciences/Cologuard
PHARMA: Direct-to-Consumer: Branded FILM TECHNIQUE | CRAFT - Production Design/Art Direction
  • Jeremy Truxal - VP, Marketing / Exact Sciences
  • Collette Lee - Sr Dir., Consumer Mktg. / Exact Sciences
  • Kathleen Nanda - Chief Creative Officer
  • Fabio Rodrigues - Group Creative Director, EVP
  • Daniel Mailliard - Group Creative Director, EVP
  • Luke Hughett - Creative Director, SVP
  • Sean Lee - Creative Director, SVP
  • Anja Harmon - Creative Director, VP
  • Amanda Vinci - Creative Director, VP
  • Cynthia Curry - Associate Creative Director
  • Anna Burns - Associate Creative Director, VP
  • Steven Rojas - Copy Supervisor
  • Marcus Doornbosch - Group Art Supervisor
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DESIGN | CRAFT - Printed Materials
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Keep Life in Motion Pop-up Book
  • GSW, Powered by Syneos Health
  • Attruby
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PHARMA: Direct-to-Professional: Branded DESIGN | CRAFT - Printed Materials
DIRECT - Film
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  • Gullers Grupp
  • Novo Nordisk
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PHARMA: Health & Disease Awareness and Advocacy DIRECT - Film
GENERATIVE CREATIVE
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  • Humancare, an IPG Health Company
  • ALTSO
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DIRECT - Out of Home
 USA
Prompt Respect
  • Humancare, an IPG Health Company
  • ALTSO
  • Finalist
Health & Wellness: Health Awareness & Advocacy DIRECT - Out of Home
OUT OF HOME - Poster
 USA
Prompt Respect
  • Humancare, an IPG Health Company
  • ALTSO
  • Finalist
Health & Wellness: Health Awareness & Advocacy OUT OF HOME - Poster
DESIGN | CRAFT - Posters
 USA
Prompt Respect
  • Humancare, an IPG Health Company
  • ALTSO
  • Finalist
Health & Wellness: Health Awareness & Advocacy DESIGN | CRAFT - Posters
AI Driven Creativity
 USA
Prompt Respect
  • Humancare, an IPG Health Company
  • ALTSO
  • Finalist
Health & Wellness: FUTURE NOW AI Driven Creativity
Integrated Campaign - Integrated Campaign
 USA
Scratch Resistance
  • Humancare, an IPG Health Company
  • NEMLUVIO
  • Finalist
PHARMA: Direct-to-Consumer: Branded Integrated Campaign - Integrated Campaign
AUGMENTED EXPERIENCE (NEW)
 USA
The Look Beyond Stable Experience
  • Humancare, an IPG Health Company
  • Boehringer Ingelheim
  • Finalist
PHARMA: FUTURE NOW AUGMENTED EXPERIENCE (NEW)
DIRECT - Out of Home
 USA
The Look Beyond Stable Experience
  • Humancare, an IPG Health Company
  • Boehringer Ingelheim
  • Finalist
PHARMA: Direct-to-Consumer: Unbranded DIRECT - Out of Home