“Defuse It Or Lose It”

• Award : Finalist
• ENTRY TYPE : Single Plus (1 main execution, 5 supplemental)
• Country : USA
• Company : FCBCure, an IPG Health Company
• Brand : Defuse MASH

• Talent Credits
• Alex Chiong - Exec. Creative Director, Art / FCBCure
• Dave Gehrke - Exec. Creative Director, Copy / FCBCure
• Wai Ng - Creative Director, Art / FCBCure
• Kyle Gallagher - Creative Director, Copy / FCBCure
• Karen Zinn - Group Art Supervisor / FCBCure
• Alex Feldman - Group Copy Supervisor / FCBCure
• Deborah Ajayi - Medical Strategist / FCBCure
• Brent Schneider - Ex.Dir.-US Mktg/Madrigal Pharmaceuticals
• Faizan Farukh - Dir.-US Mktg / Madrigal Pharmaceuticals
• Fernando Cózar - Creative Director / Nexus Studios
• Brittany Redden - Account Director / FCBCure
• Heather Morreale - Group Mgmt Director (Account) / FCBCure
• Karin Sweeney - Management Director (Account) / FCBCure
• Kimberly Weekes - Project Manager / FCBCure
• Joanne Murino - BA Mgr. / IPG Health Productions
• Teresa Rad - Exec. Producer / IPG Health Productions
• Sharon Mendelow - Exec. Producer / IPG Health Productions
• Joanna Marciszewska - Exec. Producer / Nexus Studios